I know why I buy ( and make) natural products. But why do other people buy natural products? This question crossed my mind the other day.
In the last few years, demand for cleaner, greener, organic, and ethical products has risen. And it’s not just because people are more curious. The reason, in my opinion, is, people are more informed. And here is one of my favourite quotes again: the more we know, the better choices we can make. A better-informed buyer will thoughtfully select products based on his or her essential criteria, criteria close to his or her heart, like eco-friendly, vegan, handmade, etc.
After some thinking and talking to my friends, I narrowed the reasons down to five.
Five reasons why people buy natural products.
Natural products are eco-friendly
Natural products we chose are kinder to us and our pets, and the environment. How? For example, natural insect repellents. Commercial repellents contain synthetic ingredients that repel insects, fleas, and ticks. However, many of them are linked to skin irritation, negative respiratory effects, and rashes. As well as harming bees, fish, birds and the environment in general.
Natural products are chemical-free
Chemical-free means that the products don’t contain artificial/synthetic chemicals. When people hear this, they often think of preservatives, parabens, fragrances. But I have to add not all preservatives are bad. Please don’t shoot me!
Cosmetic or dog grooming products need to be preserved. Otherwise, the shelf life would probably be only a few days or maybe weeks. And then water-born bacteria, mould, and yeast would take their turn and happily grow and multiply in your cream, shampoo, cleanser…
Anhydrous (water-free) products like butters, lip balms, serums generally don’t require preservatives. They are not prone to microbial contamination. When you use these products, make sure you don’t introduce water to them while using them. Otherwise, bacteria, mould, and yeast will find out and attack.
Some preservatives are approved for use in certified organic products. These preservatives are either derived from natural sources or are nature identical.
Natural products are handmade
Handcrafted natural products are of higher quality, and the makers pay more attention to detail. Also, when you buy handmade natural products from a local maker or a small independent business, you know where the money is going, and you make someone really really happy.
Natural products are animal friendly (but not all)
A natural product is a chemical compound or substance produced by a living organism that is found in nature. In the broadest sense, natural products include any substance produced by life. It’s safe to say that plant-based products, like oils, essential oils, butters, etc., are obviously natural, plant-based, and vegan. Pretty straightforward, wouldn’t you agree?
Animal products that we can find in cosmetics and pet care products are also natural as they’re substances produced by a living organism. So even though they are natural, they are not vegan. Therefore we can’t call them animal friendly. Would you agree?
Lanoline, glycerine, stearic acid, collagen elastin, and keratin are a few examples. However, there are plant-based alternatives to these. Yay!
If animals’ lives matter to you, check the labels carefully even when buying natural products.
Natural products are sustainable
Sustainability means meeting our own needs without compromising the ability of future generations to meet their own needs.
Simple, yet sometimes it takes more effort.
When you buy an unwrapped natural handmade soap, you did well. However, some natural products, like mine, take more effort to make them sustainable. Not so much the content, but the packaging. Aluminium bottles are easily recyclable, and our new labels are now biodegradable. But I still have to use the plastic closures. I’m not so upset about it anymore, as we now have a recycling scheme that benefits not only the environment but also our customers. Find out more in this blog.